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MEDIA THEORY Double click me.
AUDIENCE THEORIES
Hypodermic Needle
Two Step Flow
Cultivation Theory
Stuart Hall
Encoding Decoding/ Reception Model
Uses and Gratifications
Claude Levi Strauss - Binary Oppositions
NARRATIVE THEORIES
Todorov
Vladimir Propp
Roland Barthes:
Narrative codes
Title. Double click me.
Your favourite video buddy summarising the narrative theories;
REPRESENTATION THEORIES
Laura Mulvey
The male gaze.
There are hundreds of videos on the internet explaining Laura Mulvey and her theory on visual pleasure and narrative theory. This short video looks particularly at James Bond films and the objectification of the female.
semiotics explained
Richard Dyer: stereotypes
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